Full of what’s good | Free of what’s fake
As the creator of CLEAN BEAUTY, bareMinerals is a real original. 25 years ago, bareMinerals changed the beauty industry with only 5 pure minerals. ORIGINAL Foundation SPF 15, launched in 1995, transformed the lives of millions of women by offering a foundation that was actually good for the skin. Through word of mouth and true love for the brand, bareMinerals became a leader in the beauty industry and is the number 1 mineral foundations in the USA * and Great Britain ** and the leading mineral makeup series in Norway. Pure minerals are the heart of all bareMinerals products, and we are undoubtedly dedicated to keeping questionable ingredients away from both your skin and the environment. After two decades in the beauty industry, we continue to deliver effective formulas with unique sensory experiences. Our pure mineral makeup and skin care has been clinically tested and we still get good reviews and win awards. Good for everyone, good for the world. That’s THE POWER OF GOOD.